abstract
Orgono Living silica came to america with a challenge to shift the perspective from being perceived as a medical supplement, to a new fresh look for the American fast growing wellness market, In partnership with OD, we developed a whole new set of ideas for the brand, from rebranding the imagen to adapting the communication, while preserving the essence and the science behind the formula, with over 15 years of research and 10 years of market experience and leader of the European Market, living Silica strives to become the leader on specialized silica products in the US.
This project is a 360 approach to the brand, where not only we redesign the brand but adapt all the communication to all different marketing channels. A successful approach that launched orgono living silica to what it is today.
Trademarking
Orgono have become a brand known by their good quality bioavailable products, but it had not spesialized as a leader in the industry for its amazing formula Monomethylsilanetriol, or as we rebranded it. LIVING SILICA.
Orgono have become a brand known by their good quality bioavailable products, but it had not spesialized as a leader in the industry for its amazing formula Monomethylsilanetriol, or as we rebranded it. LIVING SILICA.
Among all the benefits of LIVING SILICA one stands the most. Over the past 15 years research after research has shown the capabilities of Living Silica to help the body produce collagen Naturally increasing the production for up to 19%, we tapped into this information and created our Unique value proposition showcasing and highlighting the COLLAGEN BOOSTING properties of the product.
Among all the benefits of LIVING SILICA one stands the most. Over the past 15 years research after research has shown the capabilities of Living Silica to help the body produce collagen Naturally increasing the production for up to 19%, we tapped into this information and created our Unique value proposition showcasing and highlighting the COLLAGEN BOOSTING properties of the product.
Digital commerce
Owl District New approach to Orgono helped gain traction among online retailers diversifying and avoiding dependency in one e-commerce channel, such as Amazon. Although Amazon is our primary point of sale, the brand has created different approaches to maintain a clean and selective approach to amazon. Also we have created a set of campaigns that helped gain traffic to LIVING SILICA website in order to create more direct sales and interactions with the customer. Ecommerce integration and Data integration:
Digital Commerce
Owl District New approach to Orgono helped gain traction among online retailers diversifying and avoiding dependency in one e-commerce channel, such as Amazon. Although Amazon is our primary point of sale, the brand has created different approaches to maintain a clean and selective approach to amazon. Also we have created a set of campaigns that helped gain traffic to LIVING SILICA website in order to create more direct sales and interactions with the customer. Ecommerce integration and Data integration.
Marketing and advertising
Living SIlica is slowly climbing to the top of the industry when it comes to specialized silica products, because of its unique formula we are able to showcase the power of absorption of the supplement alongside fast and effective results, this approach was shown in different channels. Social Media and influencer Marketing. We took into social media, to showcase the main pillars of the brand, and created a influencer curation strategy in order to engage with more customers, through the integration of affiliated marketing and social media ambassadors we were able to reach and engage with ur community driving sales into their own platform.
Marketing and advertising
Living SIlica is slowly climbing to the top of the industry when it comes to specialized silica products, because of its unique formula we are able to showcase the power of absorption of the supplement alongside fast and effective results, this approach was shown in different channels. Social Media and influencer Marketing. We took into social media, to showcase the main pillars of the brand, and created a influencer curation strategy in order to engage with more customers, through the integration of affiliated marketing and social media ambassadors we were able to reach and engage with ur community driving sales into their own platform.
Owl District New approach to Orgono helped gain traction among online retailers diversifying and avoiding dependency in one e-commerce channel, such as Amazon. Although Amazon is our primary point of sale, the brand has created different approaches to maintain a clean and selective approach to amazon. Also we have created a set of campaigns that helped gain traffic to LIVING SILICA website in order to create more direct sales and interactions with the customer. Ecommerce integration and Data integration:
